How To Attract More Customers To Your Business

How To Attract More Customers To Your Business – Learn How To Attract Customers And Not Repel Them

In this article from Mark Ford, he gives you some valuable tips on how to attract more customers to your business.

Every business is built on a foundation of loyal customers and it is much easier to sell your products to existing customers than trying to acquire new ones. That said you still need to bring more new customers into your business and this is something that business owners struggle with.

Before we look at how to attract more customers to your business you need to ask yourself a simple question. That is, are you currently attracting customers to your business or repelling them away?

How To Attract More Customers To Your Business – Are Your Repelling People Away?

how to attract more customers to your business

How To Attract More Customers To Your Business

To answer this question you will need to look at the following points.

  • Are you getting lots of customer service complaints regarding the products and services that you provide.
  • Is there something wrong with your pricing structure.
  • Are you providing enough communication regarding updates and information about your business.
  • Have you got inexperienced and unqualified staff.
  • Are you getting lots of refunds and warranty claims.

If you are answering yes to these points then you are driving people away from your business and more likely to your competitors. So you need to act now before the situation gets any worse and you can do that by implementing the following things.

  • Be a lot more competitive and fairer with the pricing of your products and services.
  • Make sure that your products are fit for the purpose that you claim they are.
  • Improve the responsiveness of your customer services.
  • Make sure that your staff are trained properly.
  • Respect your customers by asking for feedback and listening to what they say.

How To Attract More Customers To Your Business – What Type Of Customer To Attract

This may sound a bit of a strange statement but there are positives for attracting people to your business and repelling people away. What I mean is that not everybody is going to be interested in what you have to offer.

Marketing to people who have no interest in your business is a complete waste of time and money so you need to find the people who are a good fit for your business.

You do this by building up an avatar of your ideal customer and then market to those people so that you can build a relationship with them. Here are a few ways that will help you build that relationship.

How To Attract Customers To Your Business – How You Talk To Them

What I mean by this is how you compile the content on your website and within your advertising material.

The tone you set will vary depending on the niche and personality of your business. You may be low key or light hearted. If you decide to be very formal and professional then everything you do should reflect that.

How To Attract Customers To Your Business – Be Totally Transparent

Never try to pull the wool over the eyes of your prospects and customers as it will come back to haunt you.

Always be totally honest and transparent then your customers will fully understand what you and your business stands for.


Your customer acquisition strategy will be very hard to perfect but I hope that these tips on how to attract customers to your business will help you look at the things that you are doing in your business and tweak them if needed. If there is anything else I can help you with then please contact me here.


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Mark Ford

Mark Ford

Mark FordHome Business Lifestyle and Blogging Coaching with Mark Ford, loyally stepping up for others SO THAT they are given inner peace.

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About Mark Ford

Home business lifestyle and blogging coaching with Mark Ford, loyally stepping up for others SO THAT they are given inner peace. Many people live the life they think they have to live. They are overworked, underpaid, and unfulfilled. But the good news is that it doesn't have to be this way. My name is Mark Ford and my goal is to help you recognize your potential and equip you with the skills you need to turn that potential into a viable online home business in the digital economy. We have to stop making excuses and make it happen, whatever that is for you? > Read my story at http://markfordsblog.com/about-mark-ford/
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