Facebook Instant Articles

Content marketing news: Instant Articles tweak to give us all the freedom to publish!

A very important article for all content marketers, shared by guest blog writer, Matt Press, Splash Copywriters, looking at the fact that on the 12th April 2016 Facebook will open Facebook Instant Articles up to all publishers.

Matt Press Splash Copywriters

Matt Press – Splash Copywriters

Make a note of the date: April 12, 2016. Facebook Instant Articles goes live!

If you’re into content marketing, the day will be a game-changer.

What’s happening?

Well, Facebook will open Facebook Instant Articles up to all publishers.

Here’s the lowdown…

In May of last year, Facebook dipped its toes into the world of content by launching the ‘Instant Articles’ concept.

The plan was to host articles written by a few of the biggest web publishers in the market. They focused on a dozen publishers, such as the New York Times, NBC News and BuzzFeed.

The idea was to deliver an article experience that was mutually beneficial for both readers and publishers.

For readers, the platform significantly boosted load times for mobile users.

For publishers, Facebook instant articles were a new way to create interactive, fast-paced articles through social media.

For Facebook, the motto was to offer users a lightweight, easy and fast way to access news on their timelines.

Put simply, now the social media platform will be opening up the publishing service to everyone so that all marketers – large and small – get a chance to leverage the huge coverage potential that Facebook offers.

Just how efficient is Facebook Instant Articles?

When it was first introduced, Facebook claimed that Facebook instant articles would be around 10 times faster than typical mobile browsing.

If that wasn’t enough, Facebook also suggested that this fast-speed article delivery system would also be able to provide the kind of high-quality, fluid experience that users want, optimized with rich storytelling capabilities, HTML5, customized visual display, and branded design.

Up until this point, Instant Articles have been a great way for major publishers to interact with consumers and Facebook users.

Indeed, the concept has been so popular that under a dozen publishers quickly turned into hundreds of contributing brands.

However, the new shift to bring all marketers into the fold marks an exciting change of times in the world of article marketing.

Not only could the chance vastly expand Facebook’s variety of content, this could lead to users spending more time on the site, which makes it a more attractive destination for advertisers, and a more lucrative opportunity for publishers struggling to bring in revenue.

In other words, this is a win-win situation for everyone.

Get started right now with Facebook Instant Articles.

facebook instant articlesFormally, the Instant Articles format will open its doors to publishers across the world in April at the F8 developer’s conference. However, the announcement is already being released across the web, presumably to give marketers a chance to rev their engines and get on board.

The chances are that this move to a wider publishing platform will ramp up the pressure on current publishers to offer up the best stories in the instant format, or else lose their advantage to up-and-coming writers.

For marketers with an aim to increase their revenue and establish themselves within the online news world, this could mean an unbeatable opportunity to throw their lot in with some of the biggest players online.

After all, from April, anyone with a Facebook page and a website, anywhere in the world, will be able to take advantage of the program.

How to publish Facebook Instant Articles.

Publishing Instant Articles on Facebook couldn’t be simpler, but it’s a good time to familiarize yourself with the process if you want to get involved in the upcoming change.

  • Click on the Instant Article tool
  • Claim your URL
  • Download the App for Facebook Pages
  • Develop your own Style Template based on your brand
  • Experiment with A/B testing on example articles
  • Create an RSS feed for your instant articles
  • Connect your chosen RSS feed to your Facebook page
  • Set up your Analytics and Ads
  • Confirm that you follow the right guidelines and Instant Article policies for Facebook
  • Submit articles for Facebook to review
  • Start publishing

Matt Press – Splash Copywriters Accreditation

Splash Copywriters“Matt Press is an experienced copywriter who has written words for some of the UK’s biggest brands, such as Sky, Three and Vodafone.

Working through his company Splash Copywriters, he creates content and delivers marketing, branding and Search Engine Optimization (SEO) advice to businesses of all sizes. Learn more about Matt Press and his copywriting services over at his website > Splash Copywriters <

Mark Ford

Mark Ford

Mark FordMark Ford, Home Business Lifestyle Coach, Entrepreneur, Digital Marketer & Information Publishing.

Nice Money Publications

Registered Office: Nice Money Publications Limited, Newport House, Newport Road, Stafford, Staffordshire, ST16 1DA, United Kingdom.

Business Website: Nice Money Publications.com

Main Blog: Mark Ford’s Blog.com

About Mark Ford

> Click Here To Learn More About Mark Ford <

Contact & Connect With Mark Ford

Sign up for a free 7 day bootcamp by email Click Here To Contact Mark Ford <

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Thought for the day: Be one of the first to leverage Facebook instant articles and maximise and profit from the opportunity that Facebook has put in your hands!

Mark Ford – Facebook Instant Articles – Top of Page

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Home Business Lifestyle Newsletter 11

Home Business Lifestyle Newsletter Edition 11 – The Differences Between Overt and Covert Affiliate Marketing Plus A Look At Creating A Personal Brand!

Mark Ford - Home Business Lifestyle Coach

Mark Ford – Home Business Lifestyle Coach

Today on the first day of the month, just like the first of every month, I am publishing my latest home business lifestyle newsletter.

A month in the making the April 2016 edition of the Home Business Lifestyle Newsletter is live!

The aim this month is to get you thinking about your personal brand. In this eleventh edition we cover the difference between overt and covert affiliate marketing looking at the issue of personal branding and whether to hide behind your affiliate links without having a presence on the internet, or to position you and your business on the front end and offer affiliate products and services that you are associated with once you have built up your profile and credibility with your audience.

In addition I draw comparisons between free and paid marketing.

In particular this month we cover;

1. The Home Business Lifestyle

1.1. Let’s Look Back

1.2. The Coming Years

2. Affiliate Marketing: What is it again?

3. Affiliate Marketing – Two Routes

Covert Affiliate Marketing and Overt Affiliate Marketing – Why you should go down the overt route

4. How to build a personal brand

Step One: Define your core values and what sets your small business apart from the competition

Step Two: Become the best

Step Three: Market your personality

Step Four: Online presence – how to build your online presence

4.1. Strategize: What are your goals?
4.2. Build a solid platform
4.3. Optimise and improve
4.4. Provide consistent value
4.5. Be social
4.6. Start building relationships
4.7. Track – Constant monitoring and attracting customers

5. Volume of traffic is the deciding factor

5.1. Free vs Paid Traffic Sources
5.2. Advantages of Paid Traffic Sources
5.3. Free Traffic has Its Advantages too
5.4. What is right for you?
5.5. Your Budget

6.Your Affiliate Networks

7. Six Figure Mentors (SFM)

7.1 What is it?

7.2. One stop shop

and much more…

Enjoy this months edition of the home business lifestyle newsletter and I look forward to publishing for you the May 2016 edition in a few weeks time.

Sharing the latest and 11th edition of my home business lifestyle newsletter.

Grab your copy of edition 11 at >> Home Business News 11

home business lifestyle

Edition 11 of the home business lifestyle newsletter from Mark Ford – Home Business Lifestyle Coach

Grab the full home business lifestyle newsletter series at this link > click here

In whatever choice you make for the type of home business you will run, affiliate marketing or otherwise, I wish you every success.

Reach out to me if you would like to learn more or have any questions.

Mark Ford

Mark Ford

Mark FordMark Ford, Home Business Lifestyle Coach, Entrepreneur, Digital Marketer & Information Publishing.

Nice Money Publications

Registered Office: Nice Money Publications Limited, Newport House, Newport Road, Stafford, Staffordshire, ST16 1DA, United Kingdom.

P.S. Watch out for the May 2016 edition of the newsletter which will be all about the engine behind your online business: your website. Due out 1.5.16.

Business Website: Nice Money Publications.com

Main Blog: Mark Ford’s Blog.com

About Mark Ford

> Click Here To Learn More About Mark Ford <

Contact & Connect With Mark Ford

Sign up for a free 7 day bootcamp by email Click Here To Contact Mark Ford <

Connect With Mark on SkypeSkype Mark Ford: nm.publications.mf

Connect with Mark on Pinterest

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Marks' Google Plus Profile Google > Connect with Mark on Google +

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Thought for the day: living a laptop lifestyle and running a business from home on the internet with affiliate marketing is a choice, will you make that choice or stay where you are?

Mark Ford – Home Business Lifestyle Newsletter 11 – Top of Page

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Home Business Lifestyle Newsletter 10

Home Business Lifestyle Newsletter Edition 10 – The Possibilities Presented By Living A Laptop Lifestyle

Mark Ford - Home Business Lifestyle Coach

Mark Ford – Home Business Lifestyle Coach

Today on the first day of the month, just like the first of every month, I am publishing my latest home business lifestyle newsletter.

A month in the making the March 2016 edition of the Home Business Lifestyle Newsletter is live!

The aim this month is to get you thinking about the possibilities of living a laptop lifestyle. So here’s something for you to mull over this month.

Have you ever wondered what it would be like to quit your job, get on a plane and do that round-the-world trip you’ve talked about, or pack up and move to your dream destination – without having to worry about money?

Well I’m here to tell you that I’ve done it. In fact I am planning a number of world trips of my own; stopping off in lots of different countries to watch cricket. South Africa (done February 2016), Australia, England, India, United Arab Emirates, New Zealand, Bangladesh, Sri Lanka, in fact anywhere the England international cricket team go to play the games. I haven’t decided how long I’ll go for, but it doesn’t matter, as my laptop business gives me the freedom to spend my time as I want. If I want to work, I can, as, (thanks to my laptop), my work travels with me.

This month learn about…

1. The transition through the ages to the digital age and living a laptop lifestyle
2. What is a laptop lifestyle?
3. Laptop lifestyle benefits?
4. What you need to live a laptop lifestyle
5. Breaking out of the 9 to 5 mindset
6. 9 to 5 burn out
7. Remember why are you doing this?
8. Choose your destiny
9. Recommended affiliate program to live a laptop lifestyle
10. And… much more!

Sharing the latest and 10th edition of my home business lifestyle newsletter.

Grab your copy of edition 10 at >> Home Business News 10

home business lifestyle

Home Business Lifestyle Newsletter 10

Grab the full home business lifestyle newsletter series at this link > click here

In whatever choice you make for the type of home business you will run, laptop lifestyle or otherwise, I wish you every success.

Reach out to me if you would like to learn more or have any questions.

Mark Ford

Mark Ford

Mark FordMark Ford, Home Business Coach, Entrepreneur, Digital Marketer & Information Publishing.

Nice Money Publications

Registered Office: Nice Money Publications Limited, Newport House, Newport Road, Stafford, Staffordshire, ST16 1DA, United Kingdom.

P.S. Watch out for the April 2016 edition of the newsletter where I look at overt and covert affiliate marketing, personal branding and much more. Due out 1.4.16.

Business Website: Nice Money Publications.com

Main Blog: Mark Ford’s Blog.com

Six Figure Mentors Membership: Six Figure Mentors Elite Member

DEA Membership: Black Founder Member Digital Experts Academy

About Mark Ford

> Click Here To Learn More About Mark Ford <

Contact & Connect With Mark Ford

Sign up for a free 7 day bootcamp by email Click Here To Contact Mark Ford <

Connect With Mark on SkypeSkype Mark Ford: nm.publications.mf

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Marks' Google Plus Profile Google > Connect with Mark on Google +

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Thought for the day: living a laptop lifestyle and running a business from home on the internet is a choice, will you make that choice or stay where you are?

Mark Ford – Home Business Lifestyle Newsletter 10 – Top of Page

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Home Business Lifestyle Newsletter 9

Home Business Lifestyle Newsletter Edition 9 – Network Marketing versus High Ticket Sales

Mark Ford - Home Business Lifestyle Coach

Mark Ford – Home Business Lifestyle Coach

Today on the first day of the month, just like the first of every month, I am publishing my latest home business lifestyle newsletter.

One option, to build a home business lifestyle, is to start an online or offline network marketing business. Many do and this month we explore the topic of network marketing in some detail, drawing a comparison between network marketing and a high ticket business working from home.

Sharing the latest and 9th edition of my home business lifestyle newsletter.

Grab your copy at >> Home Business News

Grab the full home business lifestyle newsletter series at this link > click here

In whatever choice you make for the type of home business you will run, network marketing or otherwise, I wish you every success.

Reach out to me if you would like to learn more or have any questions.

Mark Ford

Mark Ford

Mark FordMark Ford, Home Business Coach, Entrepreneur, Digital Marketer & Information Publishing.

Nice Money Publications

Registered Office: Nice Money Publications Limited, Newport House, Newport Road, Stafford, Staffordshire, ST16 1DA, United Kingdom.

Business Website: Nice Money Publications.com

Main Blog: Mark Ford’s Blog.com

Six Figure Mentors Membership: Six Figure Mentors Elite Member

DEA Membership: Black Founder Member Digital Experts Academy

About Mark Ford

> Click Here To Learn More About Mark Ford <

Contact & Connect With Mark Ford

Sign up for a free 7 day bootcamp by email Click Here To Contact Mark Ford <

Connect With Mark on SkypeSkype Mark Ford: nm.publications.mf

Connect with Mark on Pinterest

Become my Facebook friend Connect with Mark on Facebook

Marks' Google Plus Profile Google > Connect with Mark on Google +

Tweet with me Follow Mark Ford’s Tweets

Mark Ford's Blog Mark Ford’s Blog Home Page

Subscribe to my YouTube Channel Click Here To Follow Mark Ford on YouTube

RSS Subscribe to Mark’s Blog Updates

Related Posts

Incoming Home Business Keywords

home business lifestyle newsletter, home business lifestyle, home business

Thought for the day: living a laptop lifestyle and running a business from home on the internet is a choice, will you make that choice or stay where you are?

Mark Ford – Home Business Lifestyle Newsletter 9 – Top of Page

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Home Business Accountability Software

The Power of Reminders and Home Business Accountability Software

An article from guest blog writer, Matt Press, Splash Copywriters, looking at the importance of home business accountability software and the importance of routine and rituals when you’re running your own home-based business.

Matt Press Splash Copywriters

Matt Press – Splash Copywriters

I recently blogged about the importance of routine and rituals when you’re running your own home-based business. Today I’ve got a couple of tips that you can execute straight away that will increase your efficiency and ensure that you are working in an efficient manner.

Use a calendar.

There are plenty of digital calendars out there, but I’d advise utilising the one that comes via your email service provider.

For instance, the Outlook calendar has a really easy interface. We’re talking about nice wide sections that are easy to add, edit or delete.

I find it useful to plan your work out in advance, putting in entries that will pop up and ensure you’re doing what you need to be doing.

The trick is to find the balance between planning too far ahead and just living day by day. There’s no point in filling up your diary for the rest of the year because things change. Your business will change. Your life situation might change too.

It’s just not going to work out. I’d advise working in quarters. Fill up your diary right now until the end of the next quarter. What jobs need doing and when?

Home Business Accountability Software

Home Business Routines

Be reminded of your goals.

Whether we’re talking about high-level goals or intermediate ones, it’s good to stay focused on what you’re aiming for. Perhaps it’s a certain number of email subscribers? Maybe it’s a record-breaking number of blog posts? Or what about something a little more juicy, like a revenue target?

There’s a great website called IFTTT. It stands for ‘If this, then that’. There’s actually a whole bunch of things you can do on the site, but I use the productivity tool.

I’ve set the website up so that I receive a text at 9am on my phone every day with a particular message, reminding me what I’m working towards at this particular point in time.

It’s always good to get a visual prompt. Looking at the text takes 2 seconds, yet it realigns what I’m doing with startling success.

Matt Press – Splash Copywriters Accreditation

Splash Copywriters“Matt Press is an experienced copywriter who has written words for some of the UK’s biggest brands, such as Sky, Three and Vodafone.

Working through his company Splash Copywriters, he creates content and delivers marketing, branding and Search Engine Optimization (SEO) advice to businesses of all sizes. Learn more about Matt Press and his copywriting services over at his website > Splash Copywriters <

I wish you every success with your business and understanding the importance of routine and rituals when you’re running your own home-based business

Mark Ford

Mark Ford

Mark FordMark Ford, Home Business Coach, Entrepreneur, Digital Marketer & Information Publishing.

Nice Money Publications

Registered Office: Nice Money Publications Limited, Newport House, Newport Road, Stafford, Staffordshire, ST16 1DA, United Kingdom.

Business Website: Nice Money Publications.com

Main Blog: Mark Ford’s Blog.com

Six Figure Mentors Membership: Six Figure Mentors Elite Member

DEA Membership: Black Founder Member Digital Experts Academy

About Mark Ford

> Click Here To Learn More About Mark Ford <

Contact & Connect With Mark Ford

Sign up for a free 7 day bootcamp by email Click Here To Contact Mark Ford <

Connect With Mark on SkypeSkype Mark Ford: nm.publications.mf

Connect with Mark on Pinterest

Become my Facebook friend Connect with Mark on Facebook

Marks' Google Plus Profile Google > Connect with Mark on Google +

Tweet with me Follow Mark Ford’s Tweets

Mark Ford's Blog Mark Ford’s Blog Home Page

Subscribe to my YouTube Channel Click Here To Follow Mark Ford on YouTube

RSS Subscribe to Mark’s Blog Updates

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Thought for the day: are you organised to run a business from home? – get in alignment with the days tasks ahead and plan out your workflow daily.

Mark Ford – Home Business Accountability Software – Top of Page

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Forum Marketing

The importance of forum marketing. Be Creative in your home business marketing!

An article from guest blog writer, Matt Press, Splash Copywriters, looking at the importance of forum marketing and being creative in your marketing efforts!

Matt Press Splash Copywriters

Matt Press – Splash Copywriters

If you’re going to make a success of your home-based business, then you’re going to need as many creative marketing strategies as possible. One very under used marketing strategy out there is forum marketing.

The great thing about forum marketing is that there’s pretty much a forum out there for everything. Copywriting, SEO, home business, wrestling, fishing… you get the idea.

But forums are really great for two reasons. Firstly, they’re filled with people who are enthusiastic about the topic in question. You’re not going to hang out on a home business forum if you’re not really into starting or building a home business, are you?

That means that if you promote services and content properly, you can have some customers on your hands. And in the worst-case scenario, you could certainly create some fans and brand advocates to help you spread the word about your home business.

Secondly, most forums are pretty active. You’ll hear a lot of content marketing advice that stresses the need to understand where your audience is. Well, many of them could be hiding out in a forum. Not only that, but they could be there daily, posting, talking and ready for a conversation.

Forum Marketing

Forum Marketing

Forum Marketing – Remember A Couple of Things!

There are just a couple of things to bear in mind with forums.

One thing is that members (particularly active ones) can be a little precious about forum etiquette. That means you can’t go storming in creating post after post about stuff you’re selling. That’s not going to get you any credibility. In fact, you might find yourself quickly ostracized in the forum.

It’s all common sense. When you register at a forum, post in the ‘hello’ thread and introduce yourself. Then gradually start to chip in with your thoughts on conversations (I’d advise posting at least 25 non-salesy comments).

Wait a few days and then reply to a couple of questions. Try to help people out a little. That should be enough. Then slowly start talking about stuff you do or blog posts you’ve created now and in the past.

If you’ve nailed the process, you should start seeing a lot of traffic come through to your website. As always though, you need to monitor whether forum marketing is working for you so that you don’t waste precious time on a strategy that’s not right in your field. So head over to your Google Analytics data and see where your traffic is coming from.

Matt Press – Splash Copywriters Accreditation

Splash Copywriters“Matt Press is an experienced copywriter who has written words for some of the UK’s biggest brands, such as Sky, Three and Vodafone.

Working through his company Splash Copywriters, he creates content and delivers marketing, branding and Search Engine Optimization (SEO) advice to businesses of all sizes. Learn more about Matt Press and his copywriting services over at his website > Splash Copywriters <

For further forum marketing and free marketing blog posts from Mark Ford Click Here

I wish you every success in running your home business and driving free traffic with forum marketing.

Mark Ford

Mark Ford

Mark FordMark Ford, Home Business Coach, Entrepreneur, Digital Marketer & Information Publishing.

Nice Money Publications

Registered Office: Nice Money Publications Limited, Newport House, Newport Road, Stafford, Staffordshire, ST16 1DA, United Kingdom.

Business Website: Nice Money Publications.com

Main Blog: Mark Ford’s Blog.com

Six Figure Mentors Membership: Six Figure Mentors Elite Member

DEA Membership: Black Founder Member Digital Experts Academy

About Mark Ford

> Click Here To Learn More About Mark Ford <

Contact & Connect With Mark Ford

Sign up for a free 7 day bootcamp by email Click Here To Contact Mark Ford <

Connect With Mark on SkypeSkype Mark Ford: nm.publications.mf

Connect with Mark on Pinterest

Become my Facebook friend Connect with Mark on Facebook

Marks' Google Plus Profile Google > Connect with Mark on Google +

Tweet with me Follow Mark Ford’s Tweets

Mark Ford's Blog Mark Ford’s Blog Home Page

Subscribe to my YouTube Channel Click Here To Follow Mark Ford on YouTube

RSS Subscribe to Mark’s Blog Updates

Related Posts

Thought for the day: if you have very little money to market your online business as you start out, take a look at forum marketing as a strategy to drive traffic for free. You will have to invest time not money, but the resulting traffic can help you generate traffic to use in paid marketing.

Mark Ford – Forum Marketing – Top of Page

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Home Business Routines

Home Business Routines and Rituals: They’re Critical To Your Success. Here’s Some Food For Thought!

An article from guest blog writer, Matt Press, Splash Copywriters, looking at the importance of home business routines and rituals.

Matt Press Splash Copywriters

Matt Press – Splash Copywriters

When you’re running a home-based business, how you spend your time and having home business routines is crucial. And that’s due to a couple of reasons.

The first is that you’re now the boss of your home business.

You don’t have someone else to push you. Other than the survival of your home business, there’s no real incentive like there is in the ‘real’ world. No appraisal to nail, no pay rise on the horizon and certainly no pat on the back.

In other words, you have no time pressure and that’s dangerous.

But also, time is important because you don’t want your home business to kill you and your hobbies or interests. You’ve chosen to run a home-based business for the flexibility and lifestyle it can offer you. There’s no point ditching the commute, losing the boss and forgetting the stress of employed life if you work too little or too much at home.

There’s clearly a middle ground for productivity. Home business owners must watch out for either procrastination or burn out.

That’s why home business routines and working rituals are key. They’ll help you know when to start, how to work and when to stop.

Home Business Routines Sound Imposing!

The words ‘routine’ and ‘ritual’ sound imposing. They sound archaic and overly officious. However, deep down, we all love to have control, to know what’s what. That’s the same in all areas of our lives and that desire begins when we’re born.

home business routines

Home Business Routines

Bedtime routines, school runs, homework timetables, lectures, shiftwork, TV schedules… rituals are everywhere you look.

Routines and rituals are merely patterns that we fall into, but they dictate whether we succeed or fail (at anything). In a normal full-time job, your schedule is worked out for you. With a home-based business, it’s not.

You have a blank sheet now. That’s pretty exciting, but also daunting. Spend some time thinking about how you need to work. You don’t have to work 9-5, but discover what working environment suits you. Do you need music or silence? Are you an early riser or a night owl? Will you thrive in a messy workplace or a tidy one? Perhaps you’d thrive after a jog or a gym workout.

Home business routines and rituals will have an effect on your efficiency, your psychological state, your confidence, your mood, your motivation… just about everything you can think of. Ensure you plan your activities each day!

Matt Press – Splash Copywriters Accreditation

Splash Copywriters“Matt Press is an experienced copywriter who has written words for some of the UK’s biggest brands, such as Sky, Three and Vodafone.

Working through his company Splash Copywriters, he creates content and delivers marketing, branding and Search Engine Optimization (SEO) advice to businesses of all sizes. Learn more about Matt Press and his copywriting services over at his website > Splash Copywriters <

I wish you every success in running your home business and managing your home business routines.

For further articles from Mark Ford on home business time management click here.

Mark Ford

Mark Ford

Mark FordMark Ford, Home Business Coach, Entrepreneur, Digital Marketer & Information Publishing.

Nice Money Publications

Registered Office: Nice Money Publications Limited, Newport House, Newport Road, Stafford, Staffordshire, ST16 1DA, United Kingdom.

Business Website: Nice Money Publications.com

Main Blog: Mark Ford’s Blog.com

Six Figure Mentors Membership: Six Figure Mentors Elite Member

DEA Membership: Black Founder Member Digital Experts Academy

About Mark Ford

> Click Here To Learn More About Mark Ford <

Contact & Connect With Mark Ford

Sign up for a free 7 day bootcamp by email Click Here To Contact Mark Ford <

Connect With Mark on SkypeSkype Mark Ford: nm.publications.mf

Connect with Mark on Pinterest

Become my Facebook friend Connect with Mark on Facebook

Marks' Google Plus Profile Google > Connect with Mark on Google +

Tweet with me Follow Mark Ford’s Tweets

Mark Ford's Blog Mark Ford’s Blog Home Page

Subscribe to my YouTube Channel Click Here To Follow Mark Ford on YouTube

RSS Subscribe to Mark’s Blog Updates

Related Posts

Thought for the day: do you have home business routines, no, then are you setting yourself up to fail with your business?

Mark Ford – Home Business Routines – Top of Page

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Making The Most Of Life

Making The Most Of Life – We Can’t Change The Past But We Can Change The Future!

Setting my intentions for 2016 onwards….

setting intentions

Mark Ford – Setting Intentions

I wish you every success in running your home business and setting your intentions.

Mark Ford

Mark Ford

Mark FordMark Ford, Home Business Coach, Entrepreneur, Digital Marketer & Information Publishing.

Nice Money Publications

Registered Office: Nice Money Publications Limited, Newport House, Newport Road, Stafford, Staffordshire, ST16 1DA, United Kingdom.

Business Website: Nice Money Publications.com

Main Blog: Mark Ford’s Blog.com

Six Figure Mentors Membership: Six Figure Mentors Elite Member

DEA Membership: Black Founder Member Digital Experts Academy

About Mark Ford

> Click Here To Learn More About Mark Ford <

Contact & Connect With Mark Ford

Sign up for a free 7 day bootcamp by email Click Here To Contact Mark Ford <

Connect With Mark on SkypeSkype Mark Ford: nm.publications.mf

Connect with Mark on Pinterest

Become my Facebook friend Connect with Mark on Facebook

Marks' Google Plus Profile Google > Connect with Mark on Google +

Tweet with me Follow Mark Ford’s Tweets

Mark Ford's Blog Mark Ford’s Blog Home Page

Subscribe to my YouTube Channel Click Here To Follow Mark Ford on YouTube

RSS Subscribe to Mark’s Blog Updates

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Thought for the day: set your intentions and the way forward will appear in your life!

Mark Ford – Making The Most Of Life – Top of Page

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Home Business Target Audience Tips

As a home business owner, you need to be laser-focused on your target audience. Check out these home business target audience tips!

An article from guest blog writer, Matt Press, Splash Copywriters, looking at the importance of being laser focused on your home business target audience.

Matt Press Splash Copywriters

Matt Press – Splash Copywriters

If you own a small business or you’re thinking of starting a home-based business in the near future, I think that there’s one tip that stands out above all others:

You need to really know and understand your home business target audience.

You’re never going to be all things to all people, so what that actually means is, who are your best customers? And if you’re yet to sell a thing, who will really want your product or service the most?

Customer profiling is a worthy exercise. Creating an identity for your customers will give you a clear direction and dictate how you speak to them, where you communicate with them, and in what context.

For instance, let’s say you’ve set up your own home business providing online marketing products and need your website to not only attract new business, but also build up an email list so that you’re able to market some special services. Home business owners need to learn about online marketing at some stage of their lives, but you’re not going to be able to build a brand that appeals to a huge variety of clients.

Home Business Target Audience Tips – Where Is Your Success Coming From So Far?

So examine where your success has come from so far.

  • Is it mainly via local customers?
  • Is it businesses?
  • How are they finding you? Are they finding you through social media, search or a good old fashioned recommendation?
  • Are they young, middle-aged or elderly?
  • What sort of issues are they facing?
home business target audience

Home business target audience article from Matt Press, Splash Copywriters

Answering these sorts of questions will help you form a picture of who you need to be talking to. They’ll also reveal how you should be speaking to them and in what context.

The answers could even help form the backbone of your business strategy. Are you promoting the more irrelevant parts of your business? You get the picture?

The point is, your business doesn’t just need to develop an identity for itself, it also needs a very good idea of who they’re selling stuff to. In fact, I’d go as far to say that in some ways, it’s more important to know who your customers are than to finesse a product or service. And that’s exactly why there are so many average businesses succeeding in every industry; they’re just good at talking to the people they should be talking to.

Remember the old business adage: you should never try to create demand for something. It should already be there.

Matt Press – Splash Copywriters Accreditation

Splash Copywriters“Matt Press is an experienced copywriter who has written words for some of the UK’s biggest brands, such as Sky, Three and Vodafone.

Working through his company Splash Copywriters, he creates content and delivers marketing, branding and Search Engine Optimization (SEO) advice to businesses of all sizes. Learn more about Matt Press and his copywriting services over at his website > Splash Copywriters <

I wish you every success in running your home business and identifying who your home business target audience is.

Mark Ford

Mark Ford

Mark FordMark Ford, Home Business Coach, Entrepreneur, Digital Marketer & Information Publishing.

Nice Money Publications

Registered Office: Nice Money Publications Limited, Newport House, Newport Road, Stafford, Staffordshire, ST16 1DA, United Kingdom.

Business Website: Nice Money Publications.com

Main Blog: Mark Ford’s Blog.com

Six Figure Mentors Membership: Six Figure Mentors Elite Member

DEA Membership: Black Founder Member Digital Experts Academy

About Mark Ford

> Click Here To Learn More About Mark Ford <

Contact & Connect With Mark Ford

Sign up for a free 7 day bootcamp by email Click Here To Contact Mark Ford <

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Thought for the day: identify your home business target audience and reach out to them through blogs and your online marketing.

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Laptop Lifestyle Mark Ford

Laptop Lifestyle Mark Ford – A Laptop Lifestyle Enables You To Work Your Internet Business From Many Locations Around The World!

Mark Ford in the Sun

Mark Ford in the Sun

November and December 2015 was a time when I made my home business more mobile by living a laptop lifestyle linking into the Internet wherever I could get a connection and working the Internet business from the beach, cafes, my apartment, bars, and many more places.

I set the intention in 2015 to change my lifestyle and live more of a nomadic lifestyle travelling the world to see England play cricket and working out of the U.K. plus my second home in Cyprus and anywhere else in the world where my travels take me.

laptop-lifestyle-mark-ford

Mark Ford building his business from a Sports Bar in Oroklini, Cyprus

Anything is possible and when you walk through open doors, rather than stay in your comfort zones, a whole new world of adventure and a new lifestyle opens up before your eyes.

Sure there are no guarantees but one thing is for sure if we take no action to move forward everything stays the same.

A happy 2016 to you all and if you would like to know the business solution I use to make this possible click the button below.

Six Figure Mentors

 

 

I wish you every success in running your home business from anywhere in the world and living a laptop lifestyle.

Mark Ford

Mark Ford

Mark FordMark Ford, Home Business Coach, Entrepreneur, Digital Marketer & Information Publishing.

Nice Money Publications

Registered Office: Nice Money Publications Limited, Newport House, Newport Road, Stafford, Staffordshire, ST16 1DA, United Kingdom.

Business Website: Nice Money Publications.com

Main Blog: Mark Ford’s Blog.com

Six Figure Mentors Membership: Six Figure Mentors Elite Member

DEA Membership: Black Founder Member Digital Experts Academy

About Mark Ford

> Click Here To Learn More About Mark Ford <

Contact & Connect With Mark Ford

Sign up for a free 7 day bootcamp by email Click Here To Contact Mark Ford <

Connect With Mark on SkypeSkype Mark Ford: nm.publications.mf

Connect with Mark on Pinterest

Become my Facebook friend Connect with Mark on Facebook

Marks' Google Plus Profile Google > Connect with Mark on Google +

Tweet with me Follow Mark Ford’s Tweets

Mark Ford's Blog Mark Ford’s Blog Home Page

Subscribe to my YouTube Channel Click Here To Follow Mark Ford on YouTube

RSS Subscribe to Mark’s Blog Updates

Related Posts

Mark Ford – Laptop Lifestyle Mark Ford – Top of Page

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