Baby Boomer Generation

Baby Boomer Generation – How Baby Boomers Affect The Workplace

In this article from Mark Ford you will find out how the baby boomer generation has helped change the working landscape, and how they are now creating digital lifestyles of freedom and choice.

Mark Ford

Mark Ford

Hello, Mark Ford here home business coach, and today I would like to talk about the baby boomer generation and how they have affected the traditional workplace.

The baby boomer generation is wildly accepted to have been born between 1946 – 1964 and I am proud to say that I am a member of this generation. So if you were born between those dates then welcome to the club.

Our generation were given this title because of the increased birth rate following the end of the second world war.

Because of this explosion in the population it lead to a post war economic boom and baby boomers have been associated with privilege, and becoming a wealthy generation by taking advantage of post war subsidies which has lead them to a life of abundance including healthy retirement plans. This is a general consensus and I will leave you to your own opinion of that.

Now we have got that brief review of what the outside world’s opinion is of us, I really want to talk about how the baby boomer generation has affected the workplace over the history of time. To do that I am going to look at some fundamental characteristics of the baby boomer generation.

Baby Boomer Generation – Common Characteristics

baby boomer generation

Baby Boomer Generation

Baby Boomer Generation  – A Great Work Ethic

We as baby boomers are incredibly hard working and sometimes are looked upon by society as workaholics. Also we are highly motivated people and sometimes define ourselves on the professional accomplishments that we go on to achieve.

Because we recognize the importance of working hard we may look at the generations that succeed us as not having the same work ethic but that may be a little unjust as the working landscape is constantly changing and evolving.

Technology has advanced at great speed over the last few decades and I myself recognize that although I still work very hard in my home business, I tend to work a lot smarter now and get more done.

Baby Boomer Generation – Very Independent People 

I am a very independent and resourceful person which I have had to be due to the changes in the world and what I have experienced in life. I am sure that you can relate to this and you have not conformed to the status quo that people have expected us to.

We stick up for ourselves and we are not afraid to challenge things if we think that things can be done better by doing it in another way.

Baby Boomer Generation – Goal Setters

Historically we are very goal orientated. I myself think the setting goals is a very important part to success in business and life in general. I think it comes from being highly motivated, when I lay out my goals on a white board in my home office it becomes very real. I can see it laid out in front of me and that spurs me on to reach the goals that I have set for myself.

I am very experienced in helping fellow home business owners map out their goals and then help them to form a plan of action to meet them through the Mastermind group that I lead in an online business academy that I am a partner of.

Baby Boomer Generation – Being Very Competitive

Although winning is not the be all and end all of life there is nothing wrong in being competitive. Striving to be the best is a common trait for the baby boomer generation.

If you can come away from anything that you are doing with the knowledge that you have tried your best and given everything, then you have a great chance of being successful.

Baby Boomer Generation – Looking For A New Challenge Or Direction

Because of the history that we have lived through with the change of the working landscape, and the experience and knowledge that we have gained, we are in a great position to easily adapt and take on new challenges.

Many baby boomers are now looking for new directions to take in their lives. Especially when it comes to starting new businesses and working from home. They are using all their talents to create completely new lifestyles that enable them to have the time freedom to enjoy what they like most.

I am a perfect example of this. I am a product of the traditional way of life that we are still expected to live. I gained a first class education and held down a professional career in the legal system in the United Kingdom.

I had the work ethic, independence and competitiveness to look for new opportunities and I have been a home business owner for over 20 years now. I run a successful home business online that gives me the flexibility to work anywhere in the world.

Within the online community that I am a member of we have many baby boomers changing the way that they are living their lives through running an online business.

They are now living life on their own terms and do not have to conform with what society wants them to do. If this sounds like something that you would be interested in then I would like to make available to you a complimentary 7 day video series which will show you how you can do the same. Click on the image below to learn more.


The baby boomer generation has helped change the world over the years. They are continuing to do so by tapping into the digital economy that we all now live in and are now living lives full of freedom and choice. If this is what you are looking for then click on the image above where you will find an exciting opportunity to do the same.

I wish you every success in running your home business from anywhere in the world and profiting from being a baby boomer.

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Mark Ford

Mark Ford

Mark FordHome Business Lifestyle and Blogging Coaching with Mark Ford, loyally stepping up for others SO THAT they are given inner peace.

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About Mark Ford

Home business lifestyle and blogging coaching with Mark Ford, loyally stepping up for others SO THAT they are given inner peace. Many people live the life they think they have to live. They are overworked, underpaid, and unfulfilled. But the good news is that it doesn't have to be this way. My name is Mark Ford and my goal is to help you recognize your potential and equip you with the skills you need to turn that potential into a viable online home business in the digital economy. We have to stop making excuses and make it happen, whatever that is for you? > Read my story at
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