Blogging Overview

A Blogging Overview: What is Blogging?

Mark Ford

Mark Ford – Prolific Blogger

When it comes to getting recognized on the internet today, and building a brand presence that remains relevant for years to come, one of the most important things you can do for your home business is to simply create a website.

Unfortunately, your website will only bring a certain amount of traffic to it, and most of the time, this traffic will come from people who already know about your company, or product. So how do you attract those customers that you haven’t been able to reach out to yet? One answer is blogging.

The more you blog, the more you open up your website to search engines, creating more pages to be indexed for all-important keywords that will help to dictate where you show up on search engine pages, and determine which people see your brand on a regular basis.

By researching the correct keywords, and producing relevant, entertaining blogs on a regular basis, you open up opportunities for a more successful online business.

Blogging Overview – The Internet Before Blogging

Of course, blogging hasn’t been around forever. There was a time in the past when the internet was nothing more than an informational tool, and magazine or television advertisements where still the best way to connect with your audience. Around two decades ago, websites were all about providing a single one-sided conversation. However, as time went on, the internet became more interactive with the introduction of online shopping and transaction-based websites.

As the social web evolved, and user-generated content became more popular, blogging became more essential as a way to connect with other browsers across the world.

Blogging Overview – Blogging Today

As long as you have an internet connection, you can start a blog – thanks to the range of simple and free tools available online.

As millennials, and other online users rely upon the internet to help them achieve social goals, while marketers use blogs to improve their credibility amongst potential customers, the world of online content has blossomed. Today, there are billions of blog posts on the internet, covering everything you can think of, from “How to” topics on how to use products and services, to reviews and testimonial blogs.

As we continue on into this highly digital world, it seems inevitable that blogging will become increasingly powerful, as businesses and people alike recognize the power of the two-way communication that the blog permits.

Business or personal, blogging can give you a voice in the online world.

I wish you every success in running your home business blog and if you would like to obtain a free copy of my blogging ebook, click the banner below.

Mark Ford

Mark Ford

Mark FordMark Ford, Home Business Coach, Entrepreneur, Digital Marketer & Information Publishing.

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Thought for the day!

Reach your audience through consistently creating value driven content as opposed to just make money blog posts.

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About Mark Ford

Home business lifestyle and blogging coaching with Mark Ford, loyally stepping up for others SO THAT they are given inner peace. Many people live the life they think they have to live. They are overworked, underpaid, and unfulfilled. But the good news is that it doesn't have to be this way. My name is Mark Ford and my goal is to help you recognize your potential and equip you with the skills you need to turn that potential into a viable online home business in the digital economy. We have to stop making excuses and make it happen, whatever that is for you? > Read my story at
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